Can-Am Spyder Lands Mark Messier As Latest Athlete To Guarantee Exhilarating New Ride

Many famous athletes make guarantees, although very few have backed them up as well as NHL Hall of Fame center, Mark Messier. With his New York Rangers down three games to two and facing elimination in the 1994 Eastern Conference Finals, the captain guaranteed his team would win on the road and force a deciding Game 7 at home. Backing up that guarantee, Messier scored a hat trick to lead the Rangers to victory. New York would go on to defeat the Devils in overtime in Game 7 and knock off the Vancouver Canucks in another seven-game series to win the 1994 Stanley Cup. Now, 20 years later, Messier is making another guarantee.

Well, more than one, to be exact.

  • “I am currently a member of the Can-Am Spyder Preferred Blogger Program and this post is part of my involvement. While Can-Am Spyder provides me material and necessary resources to complete various activities, all statements and sentiment in Boston Super Blog are my own.”

In a video to be released today, Messier discuss his 1994 guarantee, then strolls the streets of New York City, making several guarantees with the biggest one reflecting his new off-the-ice hobby of riding a Can-Am Spyder. Messier guarantees that any adventure-seeker who rides a Can-Am Spyder will agree it’s an exhilarating ride.

Mark Messier for Can-AM Spyder


“Mark Messier represents a strong fit for Can-Am Spyder,” said Tom Riley, Can-Am Spyder marketing director. “We believe that everyone should enjoy the adventure and freedom of riding the open road. The Can-Am Spyder vehicle enables this by offering the unique combination of exhilaration, stability and control, and his history with the brand has Mark well placed to help us get the message out to potential Can-Am Spyder riders.”

If any athlete knows a thing or two about guarantees, it is certainly Messier, as you can clearly see from this entertaining video.


If you would like to find out for yourself just how exhilarating riding a new Can-Am Spyder can be, make sure to visit a local dealer near you. To find some more information on the new Can-Am Spyder, make sure to visit their website. You can also Like Can-Am Spyder on Facebook and follow them on Twitter!

About Can-AM Spyder & Mark Messier:

The Can-Am Spyder is the only roadster with a Y-frame design and seven automotive technologies, allowing for open-road riding and a greater sense of control. Messier will discuss his desire to hit the open road in order to keep his adrenaline pumping as if he still was lacing up his stakes and scoring a hat trick.

Messier’s work with Can-Am Spyder began earlier this year when he represented the brand on radio row at the Super Bowl. The brand ambassador partnership includes earned, paid and owned media activations that will continue throughout the year. Can-Am Spyder is also an official NHL marketing partner and will continue engaging hockey fans with unique assets throughout the season.



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About the author

Rob Kelley

Rob Kelley is a sports reporter for various newspapers in Florida, and is trying to break back into the sports writing game after a brief hiatus following the publishing of his first book, I'm Not a Quitter. He recently resigned as Editor-in-Chief and lead writer for The South Shore Magazine to pursue better opportunities. You can follow him on Twitter @RobKelley24.