The weather is finally getting better. The sun is getting closer and the temperatures are getting ready to heat up. It is time to hit the open road, whether you are planning a vacation or a trip to the beach or just going for a long drive. If you are looking for the ideal ride for exhilaration that makes the journey as much fun as the adventure, it is time to jump on board with so many others and try out the all-new 2014 Can-Am Spyder. After all, what better way to enjoy the upcoming weather than to become one of the countless #SpyderRyders?
- “I am currently a member of the Can-Am Spyder Preferred Blogger Program and this post is part of my involvement. While Can-Am Spyder provides me material and necessary resources to complete various activities, all statements and sentiment in Boston Super Blog are my own.”
Mark Messier guarantees that you will love the ride. Danica Patrick personally told me that “Instead of just having fun once you arrive at your destination, the Can-AM Spyder makes the destination part of the fun.” And WWE Hall-of-Famer Shawn Michaels has just two words for anyone who is not down with becoming a #SpyderRyder: Ride it!
If you already are one of the countless adventure-seekers who already #RideASpyder, then you will definitely want to learn more about all of the upcoming owner events. Registration is now open for the 2014 Can-Am Spyder Owner Event in Durango, Colorado from June 26-27. Just click the link to learn more and register. The 2012 event was held in Durango, and was a huge success that generated great feedback and participation. You can also pre-register for the customization contest. BRP encourages you to sign up now and share the information with friends and family who may be interested. To learn about more events scheduled throughout the Summer, click here.
Michaels is the latest celebrity athlete to join the Can-Am Spyder team. While Michaels decided to make the Spyder his new tag team partner, Mark Messier and Danica Patrick joined the Can-Am Spyder team earlier. Messier guaranteed that the Spyder will bring more exhilaration to your life, and he knows more than a thing or two about delivering on guarantees. In an interview last week, Patrick told me that the Can-Am Spyder is the “ultimate escape vehicle. It gives you the control and the confidence with the stability of having three wheels. It takes the learning curve out of the equation. Instead of just having fun once you arrive at your destination, the Can-AM Spyder makes the destination part of the fun.”
Currently, Patrick has partnered with BRP and the all new Can-Am Spyder to launch a new contest where fans can help her pick her new ride, as well as enter a contest to win a Spyder of their own and possibly even receive an opportunity to ride with Patrick. You can enter online or by visiting a local dealer.
Between Messier, Patrick and now “The Heartbreak Kid” himself, Can-AM Spyder is clearly attracting people who love excitement. If you would like to find out for yourself just how exhilarating riding a new Can-Am Spyder can be, make sure to visit a local dealer near you. To find some more information on the new Can-Am Spyder, make sure to visit their website. You can also Like Can-Am Spyder on Facebook and follow them on Twitter!
Combining a Y-frame design with seven state-of-the-art automobile technologies and Rotax engine, the Can-Am Spyder roadster gives riders a greater sense of control and confidence to enjoy to the fullest the incredible exhilaration of open-air, open-road riding. Released in 2007, the Can-Am Spyder roadster includes three distinct platforms. The sport line represents the machine for the rider who has a passion for a vehicle as stunning through the curves as it is to the eye. The sport-touring line represents the optimum combination of comfort and sportiness to set it apart from the other Can-Am Spyder platforms, and the touring line that comes in 2014 with a completely new Rotax 1330 ACE in-line triple engine mated to a new six-speed transmission (available in manual and semi-automatic versions) to deliver the ultimate in touring performance and comfort.
About BRP
BRP (TSX: DOO) is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles and propulsion systems. Its portfolio includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side vehicles, Can-Am roadsters, Evinrude outboard engines and Rotax engines for karts, motorcycles and recreational aircraft as well as inboard jet propulsion systems for boats. BRP supports its line of products with a dedicated parts, accessories and clothing business. With annual sales of over CA$3 billion from 105 countries, the Company employs approximately 7,100 people worldwide.
Can-Am Spyder: Riding Reinvented
In 1997, the BRP design team was given the following challenge: create a motorcycle with 3 wheels or less that is capable of appealing to the 95 percent of the population who don’t ride today. The concept of Spyder and its unique Y-frame design was born and officially launched in 2007. Combining the Y-frame design with state of the art 7 automobile technologies and Rotax engine, Can-Am Spyder gives the rider a greater sense of control and confidence to enjoy to the fullest the incredible exhilaration of open air, open road riding.
Can-Am Spyder is a relatively new vehicle and BRP is taking an innovative approach in marketing communication, using celebrity influencers and branded entertainment to be present where the consumers are consuming media and content.
With Can-am Spyder, BRP believes that everyone should experience the exhilaration of riding in the open air on the open road.
The Can-Am Spyder has a clear point of difference vs. motorcycles in that it offers the exhilaration of open air riding with confidence and control that comes from its unique Y frame design, three-wheeled platform and 7 automotive technologies. This makes it appealing to motorcycle riders, but importantly, Can-Am Spyder is uniquely placed to attract new entrants into open air riding, those consumers who have aspired to the motorcycle lifestyle but would not purchase a two wheel motorcycle.
Whether you’re headed across town or across the country, no matter what your riding style is, from sport to touring to somewhere in between, there’s a Can-Am Spyder for every rider.
Can-Am Spyder is the only vehicle with a Y-frame design and seven automotive technologies. Those technologies are:
o Anti-lock braking system (ABS)
o Traction control
o Stability control
o Semi-automatic transmission (optional)
o Power steering
o Reverse
o Cruise control
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